Overview
The Amazon Seller Central report tracks storefront traffic and sales for brands selling through Seller Central. It connects sessions and page views to units, orders and revenue, helping teams understand how well Amazon traffic converts into sales. Use it to see whether shoppers are finding your listings, and whether those visits turn into orders.
Integrations Required
Amazon Seller Central
Sections
Store Performance - Sessions (split by browser and mobile app), page views, average offer count, units ordered, order items, revenue, CVR and AOV, shown as KPI cards, trend lines and column charts. This answers: "Is more Amazon traffic turning into more sales?" and "Are shoppers converting and spending more per order than last period?"
