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The Channel: YouTube (Consumer Services) report tracks paid YouTube performance for Consumer Services clients, covering spend, reach, clicks and video viewing alongside marketing conversions, with comparisons to the prior period. It helps teams see which videos hold attention and whether YouTube spend is turning into conversions.

This version does not include revenue. For revenue views, use the standard <a href="https://help.novapower.io/en/articles/11964248-channel-youtube">Channel: YouTube</a> report.

YouTube Ads via Google Ads or Campaign Manager

- YouTube Ads via Google Ads or Campaign Manager

Overview - KPI cards, trend lines and detail tables covering Impressions, CPM, Cost, Clicks, CPC, CTR, Marketing Conversions, Video Views, CPV and the 25% watch rate from Google Ads. This answers: "Are we paying more or less per view than last period?" and "Is our YouTube spend turning into marketing conversions?"

- Overview - KPI cards, trend lines and detail tables covering Impressions, CPM, Cost, Clicks, CPC, CTR, Marketing Conversions, Video Views, CPV and the 25% watch rate from Google Ads. This answers: "Are we paying more or less per view than last period?" and "Is our YouTube spend turning into marketing conversions?"

📺 Channel: YouTube (Consumer Services)

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📺 Channel: YouTube (Consumer Services)

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